We, at ASU CLOTHING, are a globally reputed apparel manufacturer, evoking distinctive recognition for product, performance, processes and people. Innovation, quality, consistency and commitment - these are pillars on which we stand. ASU CLOTHING was set up in 1973 while ASU CLOTHING France was established in 2001. India was the start and ASU Clothing was the natural expansion made to service our European clients better and quicker. Our showroom / sales office in Paris allows us to show case our collections to our European customers rapidly and often. A team of 4 designers are based out of our Paris office, which are responsible for creating our women & children’s collections based on trends & client briefs. We create 6 main collections per year plus several express collections. We understand the needs of our customers to regularly see new developments without them having to travel to India. Our showroom serves as a work place for our clients to come and see our collection and create their own designs. Our collection & creativity is our strong point, as we are not pure manufacturers. The idea of opening the Paris office was to offer a ‘European Collection’ created in Paris. 

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For us, it is always a people-first approach and we strongly believe that change begins at home. We are a proud family of employees and 80% of our members are women. We are building a community of empowered individuals, while also sharing these values with the world around us. We let our threads do all the talking! Design is more than just aesthetics; it’s about understanding your customer, your market, and your unique style. 

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We enhance the fashion with designing being our strong point and believe in the perfect blend of artistic design with fashion. Our company boasts of a team of skilled artisans who believe in the art of traditional embroidery and intricate sequence work.

 

At ASU CLOTHING we have a rich history of delivering a diverse range of garments with unparalleled versatility. Our two state-of-the-art production units in India are equipped with over 300 imported machines, allowing us to meet the dynamic demands of bulk export orders. With a monthly capacity exceeding 80,000 pieces, we ensure timely delivery without compromising on quality.

 

Our factory boasts a congenial working environment and employs the latest machinery at every stage of production. To mitigate labor-intensive challenges and maintain stringent quality standards, we implement rigorous controls and inspections throughout our workflow. This meticulous approach ensures that each garment meets our exacting standards of excellence.

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